THE FUTURE OF HOW WE AGE.
PRIMETIME PARTNERS
We are an early-stage venture capital fund that invests in, and builds from the ground up, companies that can transform the quality of living for older adults.
We support the founders and organizations that create meaningful new products, services and experiences in the under-served, trillion dollar global sector of Aging. We accelerate business growth through our direct-to-consumer marketing expertise, our strategic distribution partners, synergies across portfolio companies and an engaged network of advisors. Also core to our mission, we unlock the talent and expertise of experienced older adults as founders and business builders.
OPPORTUNITY
INVESTMENT FOCUS
There is a seismic global shift in the composition of our population. The global population aged 60+ numbered 962 million in 2017 and is projected to double by 2050 to reach nearly 2.1 billion. Older Adults also control 60% of the US net worth, not to mention the trillions that health plans and our government spends on this segment. As an investment platform, Primetime Partners identifies and builds the businesses that provide the products, services and experiences to satisfactorily address the needs for this 25% of our population. We support transformational companies that bring joy, purpose and dignity to the next chapter of our lives.
AGING IN PLACE
Lack of Infrastructure
Senior Living As a Service (SLAS)
Social Housing
Home Renovation
IoT monitoring
SOCIAL DETERMINANTS
of Health
Fitness/Fall Prevention
Social Isolation
Behavioral Economics/
Change Nutrition
FINANCIAL SECURITY
Math Doesn’t Work
Aging-Specific Financial Products
Financial/Health Plan Advice
Employment for Older Adults
LONGEVITY HEALTHCARE
Prevent Hospitalizations
Cognitive Preservation & Care
Dental Services
Rehab/Post Surgery Care
Auditory/Eyesight Care
CARE MANAGEMENT
Caregiver Coordination
Caregiver Workforce Solutions
Geriatric Care Management
Palliative Care/End of Life Care
